Central London Group July Meeting

Continuing with our theme of Promoting Your Work, last month we looked at websites, blogs and social media. A number of members showcased their websites with hints about the variety of templates on offer, the importance of search engine optimisation, adding metadata, keeping it simple with not too much work on display, and making sure you know who your website is aimed at. There are quite a few reasonably priced website providers specifically aimed at photographers with the facility to update the website yourself whenever convenient. The other alternative is to have a bespoke website designed specifically for your needs – more expensive but you are not so constrained by the limitations of ‘one size fits all’ website designs. LIP member Simon Zebu offers a web design facility and as an experienced commercial photographer, is fully conversant with the requirements of photographers. His own simple yet striking website showed just how effective a good design could be. Details of the different website providers will appear on the LIP Central blog in due course.

Your website should showcase your best work but links to blogs which are updated on a more regular basis, can provide an opportunity to show work in progress, particular projects, experimentation, comments etc. With regards to blogging it was emphasised that tagging with keywords was very important, as was the ability to build a community of regular visitors, exchanging comments and/or reblogging. Several blogging platforms such as Tumblr or WordPress can be used as websites and have the advantage of being free of charge for the simpler templates. There are also sites such as Redbubble which are aimed specifically at selling work, creating not just prints but customised products such as mugs, t-shirts etc using submitted artwork.

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Our next meeting will take place on Wednesday 14th August 2013 at 18.45 at the usual venue – The Artworkers Guild, 6 Queens Square, Bloomsbury, London WC1N 3AT. We will be having an open session this month so please bring along anything you wish to show – prints or digital images on a memory stick (not more than 6 to 10 images) or discuss (current photography exhibitions, interesting books etc.) We will also be discussing LIP’s latest consultation document where members will be urged to give their views on how they would like LIP to develop and improve over the coming years. Suggestions and comments are sought from LIP satellite group members, in particular about workshops, fLIP magazine, the annual exhibition, communication/website and satellite groups. Please give some thought to this before the meeting – it’s your organisation and this is an excellent opportunity to influence the future direction of LIP and get your opinions heard!

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